Using SMS to Increase Event Attendance with Nicholas Jackson In Episode 58 of the Be A Marketer podcast, Dave Charest talks with Nicholas Jackson, Head of Information Services at the Parsippany Library System in New Jersey. Nicholas shares his approach to leveraging SMS marketing to enhance community engagement and boost event attendance at the library. […]
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BAM Podcast #57 – Ask Dave: Mastering Event Follow-Ups
In Episode 57 of the Be A Marketer podcast, Dave Charest addresses how businesses can maximize their event marketing efforts through effective follow-up strategies. Joined by Kelsi Carter, Dave emphasizes that an event doesn’t end when the last participant leaves—it’s crucial to have a post-event follow-up plan that continues to engage attendees. If you love […]
BAM Podcast #56 – Marie Gilmore
Finding Success Through Good News with Marie Gilmore In Episode 56 of the Be A Marketer podcast, Dave Charest interviews Marie Gilmore, Managing Editor and Publisher of the Osprey Observer, a beloved community newspaper in Florida. Marie shares her journey of starting the Osprey Observer over 22 years ago and growing it from a small […]
BAM Podcast #55 – Ask Dave: Can I Import Purchased Contacts into Constant Contact?
In Episode 55 of the Be A Marketer podcast, Dave Charest dives into one of the most frequently asked questions by small business owners: “Can I import purchased contacts into Constant Contact?” Joined by Kelsi Carter, Dave addresses the crucial topic of contact list management and explains why purchasing email lists is not a good […]
BAM Podcast #54 – Clif Johnson
Getting Repeat Business with Clif Johnson In Episode 54 of the Be A Marketer podcast, Dave Charest speaks with Clif Johnson, Director of Global Sales and Marketing at Pablo Designs, a San Francisco-based interior lighting company. Clif shares the secret to generating repeat business and the importance of understanding your customers, which has helped Pablo […]